A Black Friday tale of two stores: Apple vs. Microsoft

A Black Friday tale of two stores: Apple vs. Microsoft The Apple store while in the Mall of America in Minneapolis possessed a betterBlack Friday than only a Microsoft outlet through the hall.

On Black Friday, Piper Jaffray analyst Gene Munster camped not in the Apple Store within your Mall of America to handle foot traffic and product purchases. He also stationed a team outside the Microsoft Store along the strategy observe how things went in the software giant. Through couple of hours he and his team evaluated spending budget, Microsoft's outlet had 47 percent less traffic Designer Nexus 4 Case than Apple's.

Munster provided his findings to Fortune, that wasthat's first to set of the discrepancy.

Microsoft's store had a straight worse showing when it went to sales, as shoppers bought case for nexus 4 only 3.5 items per hour. Apple's store, to the contrary, was selling 17.2 products by the hour. And although Apple was selling 11 iPads a workout during Munster's observations, Microsoft didn't sell just one Surface slate within the same period.

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Microsoft has made it a habit, seems, google nexus 4 case to start suppliers near Apple outlets. Finances also share some resemblance to Apple's, featuring places for customers to test out products, and in addition self-proclaimed professionals who can answer questions. Microsoft's focus is on selling almost all of the items that run Windows, not really some products. Although Apple sells other companies' products to use stores, like Adobe'sCreative Suite, its focus is itself devices and software.

Obviously, Munster's findings come only from the local single location. Yes and no that Microsoft's stores do better in rest as the Minneapolis showing may well be an exception to your rule. However, it is also possible similar scenarios are playing out all across Microsoft's retail chain.

Munster, not surprisingly, nexus 4 bumper wouldn't go with regards to predict Microsoft's success or failure around the globe. However, CNET has contacted the system giant for touch upon the findings, tending to update this story muscle building have more information.